New York Daily News
Let the Summer Games begin — and let the NBA brand dominate the scene in London, as it is almost guaranteed to do.
Or to put it another way, the summer of 2012 for the NBA sure beats the summer of 2011.
Just a year ago, the NBA was in total lockdown mode, with its players entering the second month of a contentious and costly five-month lockout. The only talk about the NBA was the sleep-inducing arguments over the split of revenues, competitive balance and future luxury-tax levels, along with the possibility of losing a big chunk of the 2011-12 season. Once the two sides reached an agreement on a new labor deal, the latter was realized with the loss of 20 percent of the season, costing owners and players about $400 million.
But this summer couldn't be going any better for David Stern, his 30 owners and the league's 450 players. The NBA logo is ready to dwarf Big Ben for the next two weeks. A record 57 NBA players — 39 current and 18 former — will be playing in London, filling spots on 11 of the 12 Olympic rosters. In all, 20 of the league's 30 teams will be represented.
http://www.nydailynews.com/sports/basketball/lebron-james-kobe-bryant-team-usa-starring-london-olympics-nba-david-stern-turn-page-summer-lockout-article-1.1124330
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